Part-Time Account Strategist (Paid Media / PPC)
Company: Highway One Marketing
Location: Remote (U.S. Only)
Hours: 15–20 hours per week
Employment Type: Part-Time (W2)
Compensation: Hourly, depending on experience (DOE)
Growth Opportunity: Potential to transition into full-time role
TO APPLY: Send resume to jobs@highwayonemarketing.com.
About Highway One Marketing
Highway One Marketing is a Delaware-based performance-driven digital marketing agency focused on delivering thoughtful, data-backed strategy across paid media and SEO. We believe in human-led strategy, using AI and automation to improve efficiency—not replace original thinking. Our work emphasizes clarity, actionable insights, and measurable impact for our clients.
We are a small company that thrives on quality of work, transparency and building trust and long-term relationships with our clients.
About the Role
We’re looking for a mid-level Paid Media Account Strategist to support strategy and execution across multiple client accounts.
This role is ideal for someone who is both hands-on in ad platforms and capable of contributing to campaign strategy and performance insights. You’ll work closely with our team members and partners, and participate in client-facing conversations.
Who We're Looking For
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A strategic thinker who can also execute
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Someone who values clarity, structure, and measurable outcomes
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A marketer who uses AI as a tool—not as a substitute for original thought
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Strong communicator who can confidently contribute in client discussions
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Someone with a comfortable workspace (we are fully remote) and reliable internet access
Execution (60%)
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Build, manage, and optimize campaigns across Google Ads, LinkedIn Ads, Meta Ads and occasionally other platforms
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Conduct keyword research, audience targeting, and campaign setup
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Write and test ad copy and creative variations
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Monitor performance and implement ongoing optimizations
Strategy (30%)
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Contribute to overall account strategy and campaign planning
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Identify opportunities for growth, efficiency, and testing
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Align campaign structure with client goals and KPIs
Reporting & Insights (10%)
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Analyze performance data and translate into clear recommendations
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Prepare reports and client-ready insights
Client & Team Collaboration
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Participate in 2–3 (avg) weekly meetings (internal + client calls)
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Present findings, recommendations, and performance updates
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Collaborate with team members across paid media and SEO
Key Responsibilities
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2–5+ years of hands-on paid media experience
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Proven experience managing campaigns in:
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Google Ads
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LinkedIn Ads
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Meta Ads
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Strong understanding of campaign structure, bidding strategies, and optimization techniques
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Experience with Google Analytics 4 (GA4)
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Ability to interpret data and make actionable recommendations
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Comfortable in a client-facing role
Preferred Qualifications
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Experience with:
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Google Tag Manager
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Looker Studio
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Familiarity with additional platforms (Reddit, TikTok, etc.)
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Exposure to SEO principles and collaboration with SEO teams
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Experience in one or more of the following industries:
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B2B SaaS
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Ecommerce
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Higher Ed / EdTech
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Local service businesses, restaurants, or franchises
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Travel / hospitality
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Required Qualifications
Additional Details
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Fully remote (U.S. only)
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References may be requested during the hiring process
TO APPLY: Send resume to jobs@highwayonemarketing.com.
